‘Ulu Co-op Supply Chain Development
Defining Levels of Engagement for Partner Organizations Across the Pae ʻAina
This page provides an overview of program concepts and loosely frames the discussion around ʻulu supply chain coordination for Hawaiʻi ʻUlu Cooperative (HUC) partners on neighbor islands (Oʻahu, Maui, Kauaʻi, Molokaʻi, and Lanaʻi). There are many ways that organizations can partner with on the mission to revitalize ʻulu as a viable crop and dietary staple for Hawaiʻi; and this requires working collaboratively to coordinate supply in order to achieve scale and stable pricing for the long-term benefit of Hawaiʻi farmers and all parties throughout the value chain.
Why?
To help grow Hawaiʻi’s ʻulu industry and amplify its impact on local agriculture, food security, ʻāina conservation, and economic development – all while deepening our relationships to build a more resilient Hawaiʻi nei. Rather than many ʻulu farms and brands competing amongst each other in a market with limited supply and production capacity, working together will strengthen the movement overall.
Level 1- Become a Co-op Member
HUC is a farmer-owned cooperative business. Our farmer suppliers are owners of the organization and govern through democratic processes, including by electing the Board of Directors.
Level 2 – Become an Anchor Supplier
Free pick-up service for your ʻulu when volumes meet required thresholds (must be pre-approved to quality).
Level 3 – Become an Aggregation Partner
Become a drop off location for other ʻulu farmers and/or co-op members in your region to market their fruit.
Level 4 – Assist with Transport Logistics
Transport fresh ʻulu and other Hawaiʻi-grown staples from aggregation sites to HUC and partner processing centers weekly during season, or fresh fruit and value added products to customers on an as needed basis.
Level 5 – Become a Processing Partner
Utilize your facilities to co-pack HUC products. HUC has several growing product lines that require expanded production. Letʻs work together so the ʻulu market does not lose momentum!
Level 6 – Become an ʻUlu Tree Supplier
Propagate ‘ulu trees in coordination with HUC to help fulfill overwhelming demand among farmers and backyard growers.
